The Cumbrian Challenge, presented by BAE Systems, is Walking With The Wounded’s fun and testing, flagship, annual fundraising event in the Lake District for teams of four – with every team that takes part supporting another wounded veteran back into work and independence.
- DATE: 12-13 May 2017 (reg from 4pm Fri, inc. dinner and briefing)
- ROUTES: Peak (1 peak, 16km), Tough (3 peaks, 23km), Tougher (4 peaks, 29km)
- COST (per team): £240 until 31 March then £250 until 1 May
- MILITARY TEAMS: 50% discount. Email firstname.lastname@example.org (nb routes inc orienteering element)
- FUNDRAISING: Each team is challenged to raise £1,000 (£250 each)
- LOCATION: Grasmere Sports Ground, Grasmere, Cumbria LA22 9SL
- CAMPING: £25 per person to camp for the weekend. Book here or when registering your team
- AGE RESTRICTION: 18+ with at least one person 21+ on each team
Are you and your friends or colleagues up for taking on the challenge over the beautiful fells alongside our inspirational wounded servicemen and women including our expedition teams such as our South Pole and Walk Of Britain team? There is a route for all abilities and you’ll be amazed what you can achieve.
“The Cumbrian Challenge supports team building, leadership development, provides genuine inspiration and above all is fun. Our ongoing presence is guaranteed.” Shaun Savory, HR Director, Birketts LLP
Or see some of our many testimonials…
“We keep coming back to this event as it is an excellent challenge with clear outcomes supporting veterans who have walked in far more difficult locations than this. Undertaking the event with work colleagues is great fun and helps to build our own internal professional relationships” Glen Pilkington, Head of HR & Learning and Development, AEGIS London
Train together, fundraise together, then experience a memorable and uplifting weekend together with your team in the Lake District meeting and hearing directly from some of the incredible men and women who WWTW have been able to support during their career transition from the military and which is down entirely to your extraordinary fundraising efforts.
“A brief note to thank you all at WWTW for the amazing time Shard Capital had in the Lakes over the weekend. I was greeted in the office this morning by a lot of smiling, sunburnt faces, along with a few people walking like cowboys!” Patrick Dean, COO, Shard Capital
Last year saw a record number of teams overcome their worries and fears to accomplish something remarkable with their team-mates in the stunning scenery of the Lake District and be inspired by our beneficiaries.
Spread the word and sign up rival teams from your office, industry or friendship network to join us and up to 800 participants.
Corporate teams to take part include RBS, Speedflex, KPMG, Birketts, ESRI, Virgin Money, Jones Lang LaSalle, Serco, NHS, Bunn Fertiliser, Aegis, Edison, Shard Capital and many more.
“Thank you very much for staging an excellent Cumbrian Challenge. I am now walking like John Wayne but safe in the knowledge that it is all for a very good cause! I thought the route was excellent. The marshalling and check points were very well organised and the encouragement from all and sundry was hugely appreciated!” Peter Bristowe, Founding Director, Edison
WHAT YOU GET:
Your team entry fee includes:
- Friday and Saturday evening meal
- Saturday morning breakfast (bacon rolls!)
- Saturday afternoon hot and cold drinks and snacks at the finish line
- Finish-line “Cumbrian Challenge” beer on tap, courtesy of Keswick Brewing Co.
- A technical training t-shirt (to be worn during the event)
- Finishers medal and talk from WWTW CEO Ed Parker
- Water stops en route and First Aid teams
- Mountain rescue team (with vehicle support) and route marshalls
- Suggested training, food and required kit information
- Official timing and checkpoint control staff
- Health and safety route management
- Toilet facilities and showers at the site base
- Saturday evening entertainment
The Cumbrian Challenge, now in its fifth year, was set up to raise funds to support wounded veterans back into work through WWTW’s programmes.
Each team is challenged to work together as part of your team-building preparation and fundraise £1,000 before their big day (£250 per person). You will be amazed what you can achieve and you will be supported with a special fundraising pack containing ideas and tips of how to hit your target. We will also be on the end of the phone if needs be with further support.
- The first 12 teams to raise £2,000 will receive four limited edition, Helly Hansen, Walk Of Britain expedition waterproof jackets.
- Each corporate team that raises £10,000 or more will receive a free talk for staff or clients from Duncan Slater, a WWTW beneficiary and the first double leg amputee to ski to the South Pole .
5 key fundraising tips to blast past your £1,000 team target:
- 100% uplift – create an online page and send it out!
- 46% uplift – add a target to your online page
- ?% – ask your employer about matched funding
- Stage an office sweepstake on your finishing position
- Host a ‘Come Dine With Me’, quiz, adventure talk night or BBQ evening before or after the challenge
Case study 1:
The ‘Mountain Goats’ team from AEGIS London have been to every Cumbrian Challenge, led by Glen Pilkington.
Glen’s fundraising plan:
- We try and maximise our contacts and in our working environment, people are very generous. So we do a company wide email and also email our personal contacts with a fundraising page. This tends to get us at least 50% of our total.
- We also approach our company’s charity committee and up to date, we have received £200 per staff member competing, so £800 in total.
- I have also done a supermarket collection which raised about £200.
- Those are our three main methods, in addition to small collection boxes on our reception area. They are not particularly exciting ideas, but they work for us.
Case study 2:
‘CHt Trekkers’ from Crown House Technologies (part of Laing O’Rourke), completed their first Cumbrian Challenge in 2016 and made the most of work connections to hit their fundraising target.
“The CHt Trekkers team decided the simplest strategy would be to utilise our networks as the primary target for fundraising. As with most organisations we are lucky enough to have a mature supportive supply chain which became to first port of call for sponsorship. This support has provided 80% of the £2300 raised to date acquired in little more than a month.
“The remaining funds have been built by individual team members whom have started to utilises their work peer and personal networks to gain further fundraising. This is the area will now push to hit and exceed our target.” Timothy Wilson, Senior Project Manager, Crown House Technologies
- Highest fundraising team
- Fastest ‘Tougher’ route team (men & women)
- Fastest ‘Tough’ route team (men & women)
- Fastest military team (Tougher route)
- University Plate (Tougher route)
- Best fancy dress
- Fastest Over 50s team (Tough & Tougher routes)
This event is run at HQ by Walking With The Wounded staff and volunteers. Want to be involved but can’t compete for whatever reason? Then please come and volunteer. Email email@example.com to find out more.
“Thanks so much for the opportunity to be part of the team again. I enjoyed every minute, please thank everybody from me and I’ll definitely see you again next year.” Neil, volunteer
“Just wanted to touch base as we’re all drawing breath after such a wonderful weekend and express my gratitude at being able to be part of such a fantastic and meaningful event and how much I enjoyed working with you all. The work you guys do is amazing and the atmosphere created by both yourselves and the competitors over the weekend was just electric.” Andy, volunteer
OPPORTUNITY FOR 2017 – Activate your corporate covenant commitment and join BAE Systems as a presenting partner. Contact Andy on 01263 863 902 or firstname.lastname@example.org
David Wiley Sales Director, Helly Hansen:
“The Challenge has enabled us to engage with some highly influential people, deliver our brand objectives by assisting with such a well-run experience and to gain valuable PR exposure – all while supporting this phenomenal charity at what is one of its biggest fundraising events in the calendar.
“We are proud to have been associated with the Cumbrian Challenge and would not hesitate to encourage other partners to experience the potential this event has to offer by offering their support.”
Thank you to Dalemain, Lake District National Park, Lowther Estate, National Trust, Patterdale Hall Estate for their assistance in enabling us to run this challenge.
Walking With The Wounded makes a donation to ‘Fix The Fells’ which is part of the National Trust and responsible for mending any deterioration caused by visitors to the fells.